Archive for the ‘Ed Schultz’ category

Dave Ramsey Web Traffic:

March 30, 2007

The Dave Ramsey Show team had a meeting today to discuss the radio portion of our website. It is getting a renovation. In the meeting we, of course, were reviewing some other sites and discussing the features that we liked. These other sites weren’t just radio sites but sites in general.

As I began my review I decided to look at other talk radio websites and because I wanted to look at the best I reviewed each one at Alexa. For those that aren’t familar with Alexa, it is a database of information about sites that includes, among other things, statistics, traffic details, page views and overall reach. This was an interesting project. What I found was encouraging for the Dave Ramsey website. Here is a ranking according to Alexa’s analysis, of a few hosts that I pulled up. I will include the site and also their ranking on Alexa among all websites. This is based on the most recent 3 months average:

Rush Limbaugh – 10,345

Dave Ramsey – 30,882

Sean Hannity – 35,241

Bill O’Reilly – 51,998

Glenn Beck – 56,917

Michael Savage – 59,550

Laura Ingraham – 169,080

Mancow – 261,463

Mark Levin – 427,776

Ed Schultz – 731,264 / 926,150 (it’s somewhere between this number based on a review of 2 sites: http://www.bigeddieradio.com and http://www.wegoted.com)

Mike Gallagher – 1,233,556

Rusty Humphries – 2,730,083

I may have forgotten some in terrestrial radio but this was my first pass. After reviewing this, I took Alexa’s comparison feature and ran Ramsey up against the top 4 others (Rush, Hannity, Beck, O’Reilly) to see what that looked like. . . ramsey-alexa-comparison.jpg

Ok, so you can’t see it great but Rush is red (of course) the green line is Hannity and O’Reilly they are strong in October and November (election) and then they settle down as the new year begins. Ramsey and Beck stay pretty steady throughout with the 3 month averages (Jan-Mar) coming in at the above numbers.

So of the hosts that I pulled info on, Ramsey is #2 for reach and traffic and we like our message has stayed pretty steady over the last couple months. I remember when we first started tracking this, we were in the 60,000 range so I’m pretty happy with the direction that we’re heading and, like always, look forward to the continued journey.

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